Homepage UX Audit
Your homepage is costing you customers. You just
don't know why!
Every day your homepage has unresolved UX issues, you're converting a fraction of what your traffic should deliver. Our research-backed audit tells you exactly what's broken, why it's hurting you, and what to fix — scored across 30+ parameters, benchmarked against your industry.
Free UX Score · No subscription · No calls needed
VISUAL HIERARCHY · CTA CLARITY · IMAGE QUALITY · PREMIUMNESS INDEX · BRAND CONSISTENCY · MOBILE USABILITY · TRUST SIGNALS · SPATIAL STRUCTURE · TYPOGRAPHY & LETTERING · CONVERSION SIGNALS · VISUAL HIERARCHY · CTA CLARITY · IMAGE QUALITY · PREMIUMNESS INDEX · BRAND CONSISTENCY · MOBILE USABILITY · TRUST SIGNALS · SPATIAL STRUCTURE · TYPOGRAPHY & LETTERING · CONVERSION SIGNALS
THE PROBLEM
You're scaling ads onto a homepage
that was never built to convert.
Your campaigns bring the traffic. Your homepage is supposed to close it. If it isn't — here's why.
01
Traffic is up. Conversions aren't.
​
You're spending on Meta and Google, but the homepage isn't closing. The problem usually isn't the ad creative — it's what happens the moment after the click.
03
You're launching with UX debt already baked in.
Shipping with unresolved UX issues means paying to acquire users you can't retain. Fixing post-launch costs far more than catching them before you go live.
02
Everyone has an opinion. Nobody has data.
Your designer says one thing, your PM says another. Without a structured, objective evaluation, you're redesigning on instinct — and instinct doesn't scale.
04
You don't know how you compare to competitors.
Industry pass rates give you the benchmark your team doesn't have. Without them, you're optimising in a vacuum — and your competitors aren't.
WHAT'S INCLUDED
One audit. Everything you need to know exactly what to fix.
Not a checklist. Not vague suggestions. A scored, annotated, benchmarked breakdown your team can act on immediately.
01
Full-page UX audit — 1 page, end to end
Your homepage evaluated top to bottom: hero, nav, product grid, CTAs, trust signals, footer. Nothing skipped.
02
30+ research-based parameters
Every parameter is grounded in published UX and conversion research. Not our opinion — what the literature says converts.S
03
Pass/Fail scoring with written analysis
Binary, clear verdicts on every check — plus written explanation of why each parameter passed or failed on your specific page.
04
Industry benchmark comparison
See your pass rate against anonymised peers in your category. Know where you're behind — and where you're already ahead.
05
Revenue & conversion impact estimate
Revenue gap, conversion gap, customer value impact — quantified so you can justify the fixes internally with numbers, not feelings.
06
Prioritised quick-fix recommendations
Ranked, specific changes your team can implement this week. Not a 3-month roadmap. Not "consider improving your CTA." Actual, doable fixes.
